Hello. I am Benjamin. 👋
I'm Benjamin Treuhaft.
I'm interested in evolutionary decision-making, supply chains, purchasing, interoperability, resiliency, the composition of trust, and creating efficiencies that work for individuals at scale .
I approach this from a system of systems perspective based in particle physics research, and using total population health and supply chain concepts.
For over two years, I was part of the Helpful Engineering leadership. In the early days of the pandemic, I joined the global response to medical supply chain shortages, and served the Helpful Community in a Co-Chief Operating Officer capacity (April 2020-May 2020) and later as President and Chief Executive Officer (May 2020-Aug 2022).
At Helpful, as a volunteer, I originally led a team of students from the Stevens Institute of Technology working to make a ventilator with off-the-shelf parts. I went on to support multiple other open source Helpful projects, including The Surge Mask (the first maker mask with correct material specifications, designed by Dr. Jocelyn Songer of Makermask.org), the Origami Shield (now manufactured at scale, by Boyd Manufacturing (see the YouTube video of the shield in production), the Open Standard Respirator (sold as the OSR-Model 1 Reusable Face Mask), the A.R.M.E.E Ventilator, and have consulted on other open source medical efforts, including OxyKit and most recently the Glia.org tourniquet, in support of theirs and opensourcemedicalsupplies.org's efforts to mitigate harms done in the Ukraine conflict.
I am part of the original Supply Chain Interoperability Specification (SCIS) thought leadership and research team. SCIS is a collaboration between the Department of Commerce - National Institute of Standards and Technology (NIST), Saint Joseph's University, New Mexico State University, and ANITI - University of Toulouse, and Helpful.
Other projects I did while at Helpful included the production of conceptual approaches for trustless oxygen concentrators (applicable to other patient support platforms) and a cooperative group purchasing organization for Federally Qualified Healthcare Centers based on an open source inventory control system, order master, and automated reordering approach for purchasers, in consultation with the Joseph P. Addabbo Family Health Center in New York City.
My personal metrics for my performance during my time as Helpful's CEO include increasing the organization's revenue by >400%, and increasing Diversity and Inclusion representation at the senior leadership level by 200% (I've always looked to build teams that advance women and under-represented populations). Part of my D&I strategy has been to make the face of SCIS the sole woman contributor to the specification effort. Her name is Sarah Abowitz.
Independently, I've written conceptual supply chain Small Business Innovation Research (SBIR) proposals for the US Airforce - AFWERX, the Department of the Navy, and a national health surveillance concept proposal for the Biological Advanced Research and Development Authority (BARDA) to address national and global threat identification for Chemical, Biological, Radiological, Nuclear (CBRN) and space-based events, with the objective of enabling a whole of US and planetary response.
I'm a founding member of The Onshoring Project (TOP), a thought leadership group focused on agile supply chains and sharing knowledge to advance supply chain efficiencies. My thought partners at TOP include Paul Erickson from Industry Week, Ryan Kelly from the Association of Manufacturing Technology, Harry Moser from The Reshoring Initiative, David Necessary of Gartner Business Media, and other industry leaders.
Prior to Helpful, I worked in the Advertising industry, in graphic and motion finishing services. I had my own consultancy called OneIndusty and worked under the umbrella of Nucleus Imaging, a pioneering business in digital retouching, capture, and workflows.
I was part of the photographic industry's transition from film to digital and worked on early digital cameras and software. My focus has always been on production-efficient workflows.
During this time, I supported many image makers in their transition to digital, including Peter Lindbergh, Nathaniel Goldberg, and Melvin Sokolsky. I've produced advertising campaigns and images for Apple, Proctor and Gamble, Zara, CoverGirl, Tiffany and Co., Shiseido, and many other global advertisers across market verticals.
I was also the first to integrate soft proofing and color management technologies into digital asset managers (DALIM and WebNative), in collaboration with Io Integration, which has since become the standard approach to marketing and media asset production and management.
My first job in photography was as a photo assistant, and then a studio manager, I got a lucky break and shot annual reports for IBM and editorial images for Vogue, Conde Nast Traveller, Newsweek, and the New York Times "T" magazine.
While a college student at Bowdoin, I worked in Freeport Maine during the summers, at Banana Republic and Cole Haan. While at Banana, I had the highest Units Per Transaction count on a consistent basis, and at Cole Haan Factory Outlet led in commissions during my first season.
At 16 I also worked in a door factory in Marshfield, Wisconsin (Graham Manufacturing) and at 14 worked in a soda distribution business in Westfield, New Jersey. The owner, Chris, let me run the place by the end of the summer. He was a great boss; I loved that job more than any other I've had. I'd hand over the cash from the register at the end of the day, and he'd give me a third. I didn't even negotiate for it (I hate arguing over money).
I'm also a painter (my Instagram is here), and always have a Portuguese Waterdog by my side.
This is Wally. He wants to know everyone and everything and has a great fondness for shredding paper and pillows.